Fanta and Xbox present a joint promotion with exclusive prizes

Microsoft and Fanta have teamed up to run a colourful campaign called “Play with the colour you WANT”, which will begin in Q1 of this year. The main goal is to give gamers the opportunity to win unique prizes inspired by the rich flavours of the iconic drink.

As part of this initiative, participants will have the chance to compete for an exclusive Xbox Series X console with a 1 TB SSD, complemented by a wireless gamepad and a one-year Xbox Game Pass Ultimate subscription. Sixteen unique gamepads in six colourful variants and 2,500 Xbox Game Pass Ultimate subscriptions that can be used on consoles and PCs will also be raffled off.

To take part in the campaign, you must complete the instructions in the Coca-Cola app by March 25, 2025. The campaign is running in 8 European countries, offering Fanta and Xbox fans the opportunity to add bright colours to their gaming lives.